Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

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Community Engagement

Frederick MD

Jul 25

Behind the Scenes: What We Learned Shadowing Destination Teams

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Success Measurements

Jul 25

Why Travel Marketers Must Measure Efficiency, Not Just Conversions

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Organizational Resilience & Growth

digital screen hanging on the wall in an airport

Jul 25

Unlocking the Power of Data Storytelling, Using New Channels for Success

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Technology & Digital Marketing

phone taking photo of a view while social media icons pop up

Jul 25

5 Strategies for Maximizing Influencer Relations on a Budget

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Products & Tools

Don Welsh on stage at Annual Convention

Jul 25

ICYMI: 6 Game-Changing Resources Unveiled at 2025 Annual Convention

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Destination Stewardship

man and woman having a conversation at work

Jul 25

Future of Workforce: 5 Takeaways from our Listening Sessions

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Destination Stewardship

mountain bikers in the hills of Colorado

Jul 25

Shaping the Future of Colorado Tourism: A Visionary 10-Year Stewardship Plan & Guide for Destination Organizations (Part 2)

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Technology & Digital Marketing

Donald Lilley presenting on stage at BizOps Summit

Jul 25

Biz Ops: The Year Operations Stepped into the Spotlight

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group of attendees at 2024 annual convention

Jul 25

6 Things To Know Before You Go: A Marketer’s Guide to Getting the Most from Annual Convention

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Community Engagement

shelves full of brightly colored books

Jun 25

DI's Summer Book List: 13 Picks to Beat Burnout

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Social Impact

two men pose in front of a lighthouse

Jun 25

Discover Puerto Rico's Inclusive Approach to LGBTQ+ Tourism

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Technology & Digital Marketing

Jun 25

4 Ways AI Can Streamline Your DMO’s Workload

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