Advocacy Library

Browse the full collection of advocacy resources including research, case studies and links.

Showing 1 - 12 of 14 results

Overview The 2017 Benchmarking research, sponsored by American Express, looks at the relative significance of the Travel and Tourism sector in comparison to eight other...
June 2017

World Travel & Tourism Advocacy WTTC works to raise awareness of Travel & Tourism as one of the world’s largest sectors, supporting 284 million jobs...
May 2017

Overview Despite the ever-increasing and unpredictable shocks from terrorist attacks and political instability, to health pandemics and natural disasters, Travel & Tourism continued to show...
March 2017

Overview For over 25 years, the World Travel & Tourism Council (WTTC) has been quantifying the economic and employment impact of Travel & Tourism. Travel...
March 2017

Overview In today’s highly competitive global marketplace, travel destinations require investment in their brands to remain relevant. Without effective promotion, states and cities cede these...
August 2016

Pioneering the Tourism Marketing District Tourism Marketing Districts (TMD), which are also known as Tourism Improvement Districts or Tourism Business Improvement Districts, are considered quite...
May 2014

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