Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

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Social Inclusion

Celebrating Harriet Tubman's Legacy

Feb 24

Celebrating Harriet Tubman's Legacy: A Culturally Conscious Marketing Triumph for Cayuga County

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Destination Stewardship

What is transformational travel and how can DMOs get involved?

Feb 24

What is transformational travel and how can DMOs get involved?

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Community Engagement

The Proof is Coming February 29

Feb 24

The Proof Is Coming February 29th!

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Organizational Resilience & Growth

The Polycrisis Era: Crisis Control in an Election Year

Feb 24

The Polycrisis Era: Crisis Control in an Election Year

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30 Under 30

30 Under 30 alumni gather for a group photo during 2023 Business Events Industry Week.

Feb 24

Finding Your Purpose and a Sense of Belonging

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Technology & Digital Marketing

Power of AI for destination marketing

Feb 24

Unleashing the Power of AI in Destination Marketing

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Strategic Planning

Releases and reports stock photo

Jan 24

A Year in (RE)leases and P(RE)views

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Technology & Digital Marketing

AI stock graphic

Jan 24

Navigating the world of technology and its applications in your destination

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Community Engagement

Never Have I Ever campaign ad from Destination Toronto

Jan 24

Local Voices, Global Impact: Unleashing the Power of Toronto’s 7 Million Ambassadors

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Social Inclusion

Why Your Destination Should Use the Social Impact Assessment Tool plus Our Top 3 Inclusion Insights

Jan 24

Why Your Destination Should Use the Social Impact Assessment Tool plus Our Top 3 Inclusion Insights

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Community Engagement

community engagement

Jan 24

Community Engagement How-To Guide: Tips for Engaging with Organizations in Your Community

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Organizational Resilience & Growth

Tourism Development Taxes

Jan 24

Tourism Development Taxes for Sustainable Growth

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