Explore the Event Impact Calculator

Why is it important?

With nearly 300 destination organizations using the tool, the Event Impact Calculator has been established as an industry standard with over 500,000 events analyzed. The models and platform have been developed by Tourism Economics, an Oxford Economics Company.

Credible
With minimal user inputs, destination organizations and CVBs can produce impact analysis based on the latest survey and economic data available.
Localized
Each destination organization and CVB receives access to a model that is uniquely developed for their destination.
Comprehensive
The calculator measures the direct impacts of events on businesses, employment, income and taxes.
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Why use the Event Impact Calculator?

Natalie Jamieson
"I'm not sure there's a press release or statement made when we don't include a group's economic impact to convey the value to our community! Hotel room nights are just one piece of the pie and the EIC allows us to convey the total value of an event to our stakeholders, in terms everyone can understand."
Natalie Jamieson
Manager of Research & Data Analysis
Visit Baltimore

Contact

For assistance or more information, please contact:

Elaine Rosquist
Senior Director of Product Engagement
+1-202-835-4209
[email protected]
Alyssa Poulin, CTA
Product Engagement Manager
+1-202-835-4204
[email protected]