Global Leaders Forum 2025
11-13 February, 2025 | Dublin, Ireland
This inaugural event marks a new era of global engagement, as Destinations International hosts our first ever global forum outside North America, emphasising our commitment to global engagement and leadership within the destination organisation and convention bureau industry.
The Destinations International Global Leaders Forum represents a pivotal moment for leaders within the destination organization and convention bureau industry to engage on a global scale. Set against the backdrop of Dublin's rich heritage, this exclusive, invitation only, forum will convene industry leaders to address contemporary challenges and opportunities, offering a platform for in-depth discussions on sustainability, inclusivity, and the evolving economic landscape.
Explore strategic insights and collaborative solutions that will shape the future of global tourism. The program will enrich this dialogue with diverse panel discussions, immersive learning opportunities, and dynamic roundtable discussions, featuring unparalleled insights from world-renowned speakers like Greg Clark, CBE, FAcSS, an expert in urban development and city strategy, Adrian Cooper, CEO of Oxford Economics, known for his profound economic forecasting and policy advice.
‘Climate emergency, segregation and inequality, Geo-Political recession, growing conflicts and volatility, the emergence of a new global disorder, shifts in the global centres of economic gravity, and the playing out of post pandemic trends and behaviours. Combined these create a compelling mandate to reimagine how destinations can define new paths. In 2025, this cycle will take a fresh shape following the completion of a series of important democratic elections that will determine whether the scope for a refreshed plural consensus has been strengthened or weakened, and how far the scope for global hosting has been constrained or enabled’.
Greg Clark, CBE, FAcSS
Urbanist and Advisor on City Development
Global Leaders Forum Moderator
Key Features
Keynote Addresses
Dive deep into discussions on how destinations can navigate and lead through turbulent times with our keynote speakers.
Interactive Sessions
Engage in meaningful conversations that address the pressing challenges and opportunities within the destination industry.
Networking Opportunities
Connect with peers and industry leaders in an exclusive setting, fostering collaborations that transcend borders.
Full Agenda
Tuesday, 11 February
US Embassy Briefing
1:00 PM - 2:30 PM
Optional briefing for US delegates
Pick up at Radisson Blu Royal Hotel
2:30 PM - 3:00 PM
Transport to The Wayfinding Centre
Immersive Learning Experience (Optional)
3:00 PM - 5:00 PM
The WayFinding Centre
Explore the World’s First Transport Training Facility Dedicated to Inclusive Mobility for All. The Wayfinding Centre has been developed to empower people and possibility through experience, mobility and transportation. Its vision is to be a global leader in providing innovative and sustainable solutions for transport and mobility challenges experienced by people with a disability. It is a collaborative space where people with a disability, transport staff, built environment professionals, designers, academics and policy makers come together to accelerate an inclusive mobility agenda.
More information can be found on: www.thewayfindingcentre.ie.
Pick up at Radisson Blu Royal Hotel
6:00 PM - 6:30 PM
Welcome Reception & Dinner
6:30 PM - 10:00 PM
EPIC, The Irish Emigration Museum
Join us for an enchanting evening at EPIC, the award-winning Irish Emigration Museum, to kick off the Global Leaders Forum. The night will begin with a short tour of the museum, offering a glimpse into the inspiring stories of Irish emigration, followed by a reception and dinner. This memorable start to our forum will not only provide insights into Ireland's rich heritage but also foster connections among our distinguished guests.
Optional Pint
10:00 PM
No evening in Dublin would be complete without enjoying some Irish music and atmosphere at a local pub, maybe a nice a cold pint of local brew too.
Wednesday, 12 February
Breakfast
8:15 AM - 9:00 AM
Chancery Grill
Welcome & Kick Off
9:00 AM - 9:20 AM
Goldsmith Hall
Don Welsh
President & CEO
Destinations International
Don brings over 40 years of diverse experience across the travel and tourism industry, including leadership roles in major convention and visitors bureaus and hotel companies. His extensive background includes pivotal positions at Choose Chicago, Indianapolis Convention and Visitors Association, and the Seattle Convention and Visitors Bureau as well as sales and leadership positions for Westin Hotels and The Ritz-Carlton Hotel Company.
The World We’re In
9:25 AM - 9:55 AM
Goldsmith Hall
The imperatives for destination leaders over the next cycle. How can cities, regions, and nations organize and position for peak humanity, the climate emergency, the geo-political recession, and exponential technology.
Greg Clark, CBE, FAcSS
Renowned Urbanist and Advisor on City Development
Greg Clark is a writer, Board Chair, and Senior Advisor on cities, transport, built environment, and place leadership. He is author of 10 books and 100 reports and has worked with 400 cities around the world.
Roundtable Discussions - The License to Operate
10:00 AM - 10:40 AM
Goldsmith Hall
This open forum will explore how responsible tourism can address global challenges like the climate crisis, economic shifts, and population changes. Participants will exchange best practices, emphasizing the role of tourism in fostering sustainability and adapting to sociopolitical dynamics.
Greg Clark, CBE, FAcSS
Renowned Urbanist and Advisor on City Development
Greg Clark is a writer, Board Chair, and Senior Advisor on cities, transport, built environment, and place leadership. He is author of 10 books and 100 reports and has worked with 400 cities around the world.
Networking Break
10:45 AM - 11:00 AM
Charting the Future of Aviation
11:00 AM - 12:00 PM
Goldsmith Hall
Explore the future of aviation as we delve into the sustainability of the industry, the evolving nature of air service, and current trends shaping global aviation. Join us for a comprehensive look at the challenges and opportunities facing airlines today.
Eoghan Corry (Moderator)
Eoghan Corry is Ireland’s foremost commentator on aviation. A career journalist based in Dublin, he has authored over 40 books and is a former business, sports and literary editor who has specialised in travel and aviation since 2002. Many of the countries he has visited in a career spanning four decades no longer exist, but he says it is not his fault.
Lynne Embleton
CEO
Aer Lingus
Lynne took the helm at Aer Lingus as CEO and Chairman in April 2021, following four years as CEO of IAG Cargo, the group’s air freight business. A maths graduate, Lynne’s career in aviation started in operational research at British Airways before moving to roles including fleet and network planning, strategy, and leading BA’s business at London Gatwick. She was six years as Chairman of BA CityFlyer and was also Non Executive Director of Ofgem, the UK energy regulator.
Colm Lacy
Chief Commercial Officer
British Airways
In January 2022, Colm was appointed Chief Commercial Officer at British Airways. He is a member of the airline’s Management Committee, reporting to the Chairman and CEO and is responsible for Global Sales, Revenue Management, Distribution & Payments, Digital. A graduate of Nottingham University, Colm began his career with BA Cargo as a finance analyst in 1977.
Michael O’Leary
CEO
Ryanair
Michael O’Leary has served as a director of Ryanair since November 1988 and a director of Ryanair Holdings since July 1996 and was appointed Ryanair’s Chief Executive Officer on January 1, 1994. A graduate of Trinity College Dublin, he previously worked at KPMG, before joining Ryanair. Ryanair is Europe’s favourite low fares airline providing over 200m customers this year with the lowest fares and outstanding customer service including the most on-time flights of any major airline. Ryanair operates more than 3,600 low fare routes from 95 bases across 37 countries, connecting 234 destinations with a fleet of 340 new Boeing 737-800 aircraft. Ryanair currently employs a team of 27,000 aviation professionals each of whom are dedicated to extending Ryanair’s industry leading 39-year safety record.
Lunch
12:00 PM - 1:00 PM
Chancery Grill
Accessible Tourism: Promoting Global Economic Growth and Social Responsibility
1:00 PM - 1:45 PM
Goldsmith Hall
Join us as we discuss how destinations are championing inclusivity and accessibility to promote global economic growth and social responsibility. This session will feature insights from leaders of destinations known for their exemplary practices in accessible tourism, exploring the impact of inclusivity on both the local and global scales.
Sophia Hyder Hock (Moderator)
Chief Inclusion Officer
Destinations International
With over 20 years of expertise in diversity, social inclusion, and gender empowerment, Sophia has cultivated transformative strategies and programs for international development and the travel industry. Integrating her human-centered design and mindfulness, she will be facilitating engaging conversations around social inclusion and accessibility.
Paul Kelly
Chief Executive
Failte Ireland
Paul Kelly, Chief Executive of Fáilte Ireland since 2017, has led Ireland's tourism through significant challenges, focusing on sustainable recovery to enhance its cultural and economic impact. Recognized as Ireland's Most Trusted Leader in 2020, and the Public Sector Leader of the Year in 2024, he's celebrated for his transformative contributions to the industry, including the development of major tourism initiatives like the Wild Atlantic Way.
Navigating the Future: Economic Trends and Tourism's Path Forward
1:50 PM - 2:20 PM
Goldsmith Hall
Gain crucial insights into the global economic landscape with Adrian Cooper, CEO of Oxford Economics, as he discusses the prevailing economic trends and their consequential impacts on the tourism industry. This session will delve into factors influencing market dynamics, forecasting shifts in consumer behavior, and assessing the economic health of travel destinations worldwide.
Adrian Cooper
CEO
Oxford Economics
Adrian Cooper is responsible for coordinating and managing Oxford Economics' global economic analysis, forecasting and consultancy activities, and overseeing its global team of over 650 professionals including 450 economists and analysts.
Roundtable Discussions - Next Gen DMOs
2:25 PM - 3:05 PM
Goldsmith Hall
"Looking Ahead to 2030": A thematic session that explores what destination organizations will look like in 2030, covering topics like sustainability, accessibility, and stewardship, mirroring the broader changes in the industry.
Greg Clark, CBE, FAcSS
Renowned Urbanist and Advisor on City Development
Greg Clark is a writer, Board Chair, and Senior Advisor on cities, transport, built environment, and place leadership. He is author of 10 books and 100 reports and has worked with 400 cities around the world.
Global Insights - Navigating Tourism's Changing Landscape
3:10 PM - 4:00 PM
Goldsmith Hall
Explore the most pressing and timely issues affecting the tourism sector globally. This panel will cover evolving market dynamics, regulatory changes, and strategic responses, offering insights into how different regions are adapting to these challenges.
Don Welsh (Moderator)
President & CEO
Destinations International
Don brings over 40 years of diverse experience across the travel and tourism industry, including leadership roles in major convention and visitors bureaus and hotel companies. His extensive background includes pivotal positions at Choose Chicago, Indianapolis Convention and Visitors Association, and the Seattle Convention and Visitors Bureau as well as sales and leadership positions for Westin Hotels and The Ritz-Carlton Hotel Company.
Fred Dixon
President & CEO
Brand USA
Fred Dixon serves as the President and CEO of Brand USA, where he leads the national strategy to increase international visitation and market the United States as a premier travel destination. Previously serving as CEO of New York Tourism + Meetings, Fred leveraged his extensive travel industry experience to boost New York City's tourism sector, enhancing its global reputation and economic prosperity.
Marsha Walden
President & CEO
Destination Canada
Marsha brings extensive experience in strategy, marketing, and corporate social responsibility to her role. Since joining in August 2020, she has spearheaded innovative tourism development strategies and performance marketing initiatives, significantly contributing to Canada’s tourism industry during critical times.
Miguel Sanz Castedo
General Director, Tourspain and President, European Travel Commission
Miguel Ángel Sanz Castedo is the General Director of the Spanish Tourism Institute (TURESPAÑA) and President of the European Travel Commission (ETC). With a background in Business Studies and a Master's in Latin American Politics and Economics from the London School of Economics, he has significantly contributed to tourism marketing and cultural communication in Spain and held key roles in Madrid's tourism development. Since 2018, he has been a prominent member of the European Cities Marketing Board.
Free Time to Explore Dublin
4:00 PM - 7:00 PM
Pick up at Radisson Blu Royal Hotel
7:00 PM - 7:30 PM
Tours & Dinner
7:30 PM
Guinness Storehouse
Cap off a day of insightful discussions with an unforgettable evening at the iconic Guinness Storehouse. Explore the rich history of Ireland’s most famous stout, enjoy tailored tastings, and savor a gourmet dinner. This unique experience not only offers a taste of Dublin’s renowned hospitality but also provides an excellent setting for networking and relaxation.
Thursday, 13 February
Breakfast
8:15 AM - 9:00 AM
Chancery Grill
Welcome
9:00 AM - 9:15 AM
Goldsmith Hall
Unpacking Travel in 2025: A conversation with Expedia Group’s Chief Commercial Officer
9:15 AM - 9:45 AM
Goldsmith Hall
Join Expedia Group’s Greg Schulze for an engaging fireside chat on the trends set to define travel in 2025. Discover how Expedia leverages its rich data and insights to help partners, and the industry navigate challenges, adapt to shifting traveler demands, and deliver exceptional, seamless experiences.
Greg Schulze
Chief Commercial Officer
Expedia Group
Greg Schulze is the Chief Commercial Officer at Expedia Group, overseeing Travel Partners and Media to ensure the company's global supply foundation. He leads Expedia's significant advertising business and focuses on fostering transformational industry relationships. With a background in pricing strategy for American Airlines and nearly two decades at Expedia, Schulze has also been recognized with appointments to influential boards like the U.S. Travel and Tourism Advisory Board and the WTTC.
A Decade of Destination Insights
9:50 AM - 10:10 AM
Goldsmith Hall
This session delves into a decade of insights from the DestinationNext Futures Study, highlighting key trends that are shaping the future of tourism. Explore how evolving traveler behaviors, technological advancements, and global economic factors are influencing destination development and strategy.
Gretchen Hall
Chief Operating Officer
Destinations International
Gretchen brings over 20 years of travel industry experience to her role as Chief Operating Officer at Destinations International, where she leads strategic development and manages global membership initiatives. Her background includes impactful leadership at the Little Rock Convention & Visitors Bureau and significant contributions to sports event management.
Organising to Succeed
10:15 AM - 11:00 AM
Goldsmith Hall
Explore the shifting structures and roles of CVBs and DMOs as they adapt to the dynamic demands of the tourism industry, focusing on strategies to enhance destination promotion in the global market.
Jack Johnson (Moderator)
Chief Advocacy Officer
Destinations International
As Chief Advocacy Officer at Destinations International, Jack oversees public policy, educational initiatives, and key programs like DMAP and DestinationNEXT. He is a prominent advocate for the strategic value of destination organizations in their communities, with a background in shaping policy and civic engagement in the travel industry.
Mateu Hernandez
CEO
Visit Barcelona
Mateu Hernández is CEO of Visit Barcelona and an expert in urban and economic development. He previously led Barcelona Global and held roles at Casa Batlló and Barcelona City Council. He advises cities worldwide and serves on the Smart City Expo's International Advisory Board.
Martha Sheridan
President & CEO
Meet Boston
Leading the Meet Boston, Martha drives efforts to bolster the region’s tourism economy with over 1,200 member companies. Her extensive experience in destination marketing includes prior leadership at the Providence/Warwick Convention & Visitors Bureau and accolades for excellence in the tourism industry. She actively contributes to numerous national and regional tourism and hospitality organizations.
David Goldstein
Chief Executive Officer, Travel Alberta and Deputy Minister, Tourism and Sport
In his joint role as CEO of Travel Alberta and Deputy Minister of Tourism and Sport, David spearheads efforts to position Alberta as a top destination. At Travel Alberta, he leads initiatives that highlight unique local attractions, successfully accelerating the tourism recovery timeline by two years. Previously, as President and CEO of Destination Canada, he crafted pivotal national tourism strategies and policy reforms. David holds a bilingual BA in History and Political Science from York University.
Networking Break
11:00 AM - 11:15 AM
Playing to Win
11:15 AM - 12:15 PM
Goldsmith Hall
Discussing innovative collaboration strategies for societal transformation through mega sporting events.
Greg Clark, CBE, FAcSS (Moderator)
Renowned Urbanist and Advisor on City Development
Greg Clark is a writer, Board Chair, and Senior Advisor on cities, transport, built environment, and place leadership. He is author of 10 books and 100 reports and has worked with 400 cities around the world.
Panos Tzivanidis
Corporate Events and Services Director
International Olympic Committee
Panos Tzivanidis and his team are responsible for a large variety of activities, including all events organised by the IOC worldwide, together with all accommodation, travel and accreditation needs for the Olympic family for all events around the Games period, plus the Olympic Club, the exclusive hospitality area for the Olympic family, heads of state, VIPs and dignitaries. He is also responsible for the operations of the Olympic Museum in Lausanne as well as the facilities and general services for all the IOC premises
Corinne Menegaux
Managing Director
Paris Convention and Visitors Bureau
Corinne Menegaux is the Managing Director of the Paris Convention and Visitors Bureau since 2018. She has extensive experience in event management and trade fairs, having held senior leadership roles at Reed Expositions France, GEM, and easyFairs France.
Adam Burke
CEO
Los Angeles Tourism and Convention Board
Adam leverages over 30 years of industry experience to promote Los Angeles as a prime tourism destination. He is deeply committed to enhancing tourism's economic and community benefits and is actively involved in numerous boards and committees dedicated to advancing tourism and economic development.
Lunch
12:15 PM - 1:15 PM
Chancery Grill
Roundtable Discussions - Beyond BAU: New Alliances and Ventures
1:15 PM - 1:55 PM
Goldsmith Hall
Interactive sessions on leadership influence and innovative collaboration methods, including cross-border partnerships and leveraging business events for societal transformation.
Greg Clark, CBE, FAcSS
Renowned Urbanist and Advisor on City Development
Greg Clark is a writer, Board Chair, and Senior Advisor on cities, transport, built environment, and place leadership. He is author of 10 books and 100 reports and has worked with 400 cities around the world.
The Transformative Role of Business Events
2:00 PM - 2:45 PM
Goldsmith Hall
Discussing innovative collaboration strategies for societal transformation through business events and effective metrics for evaluating business event success.
Jane Cunningham (Moderator)
Director of European Engagement
Destinations International
With over 20 years of experience in the global meetings industry, Jane has a rich background in hotel management, convention center operations, and destination marketing, and has spent the last decade focusing on community engagement and meeting legacy projects across Europe.
Sherrif Karamat
President & CEO
PCMA
Sherrif Karamat is the President and CEO of PCMA, where he drives global economic and social transformation through business events. With a rich background in strategic leadership and extensive experience in event management, Sherrif also serves on various industry boards, contributing to the advancement of the global events sector.
Royce Chwin
President & CEO
Destination Vancouver
Royce Chwin, President & CEO of Destination Vancouver, has revitalized the organization since 2020, fostering agile and innovative strategies that strengthen Vancouver’s visitor economy. With over 30 years in the retail, hospitality, and tourism sectors, Royce has garnered significant wins for the city, including securing major events like the FIFA World Cup 26™. He actively contributes to various boards, emphasizing the power of partnerships in destination management.
Wrap Up
2:50 PM - 3:00 PM
Goldsmith Hall
Greg Clark, CBE, FAcSS
Renowned Urbanist and Advisor on City Development
Greg Clark is a writer, Board Chair, and Senior Advisor on cities, transport, built environment, and place leadership. He is author of 10 books and 100 reports and has worked with 400 cities around the world.
Don Welsh
President & CEO
Destinations International
Don brings over 40 years of diverse experience across the travel and tourism industry, including leadership roles in major convention and visitors bureaus and hotel companies. His extensive background includes pivotal positions at Choose Chicago, Indianapolis Convention and Visitors Association, and the Seattle Convention and Visitors Bureau as well as sales and leadership positions for Westin Hotels and The Ritz-Carlton Hotel Company.
Optional Post Learning Journey
13 Feb – 15 Feb
Discover Ireland’s best practices in tourism development whilst enjoying some of its iconic products and experiences.
Dates: 13 Feb – 15 Feb (departing post event, returning to Dublin on Saturday 15 Feb evening for Sunday 16 Feb departure flights)
Following the Leaders’ Forum in Dublin, set off on the post-conference learning journey programme that will take you across the country engaging with local industry suppliers who will share a wealth of their experiences of developing their business on various levels. With supports designed by Fáilte Ireland, you will experience examples of:
- Destination branding to develop under-visited regions and underutilised products.
- River cruisers transforming from fossil fuels to sustainable alternatives.
- Digitalising businesses to allow them to sell online and dynamically, allowing many to reach audiences they have never touched previously.
A few highlights include: a visit to Athlone Castle, Glasson Lakehouse in Ireland’s Hidden Heartlands, Galway city, the famous Cliffs of Moher, and other Irish gems, all this mixed with the story of placemaking through Ireland’s food, history and culture.
Two participation options – single occupancy at €1,500 EURO ($1,575 US) OR double occupancy at €1,750 EURO ($1,840 US)
Why Dublin?
Dublin is not just a city, but a global connector that exemplifies a perfect hosting venue through its dynamic mix of cultural richness and economic vitality. Its role in global thought leadership, particularly in sustainable destination development, makes it an ideal backdrop for our forward-thinking discussions.
Stay tuned for more details, speaker bios, and continuous updates. Event invitations and registration information will be distributed in the fall, 2024.
Destination & Travel
Radisson Blu Royal Hotel, Dublin
Address: Golden Ln, Dublin, D08 VRR7, Ireland
Starting at €160.00/night + taxes and fees
Hotel booking links will be provided in your event registration confirmation email.