Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

Search

Success Measurements

View of Loudoun VA during sunset

12/12/2025

Reimagining Destination Success: Inside Visit Loudoun’s Data-Driven Approach to Shaping Tomorrow’s KPIs

Read More

Success Measurements

women with suitcases at the airport

12/12/2025

What the 2025 Incentive Travel Index Tells Us About Incentive Travel’s Future

Read More

Community Engagement

cicada

12/11/2025

How an Insect Invasion Landed Visit Loudoun National Media Coverage

Read More

Success Measurements

David Peacock speaking at Advocacy Summit

12/05/2025

Reflecting on the 2025 Advocacy Summit in Sacramento

Read More

Social Impact

firefighters

12/03/2025

The Culturist Group: Preserving Culture, Empowering Communities: A Response to the Eaton Fire

Read More

Technology & Digital Marketing

AI robot booking a flight

11/26/2025

Agentic AI: Love, Trust, and the Future of Tourism

Read More

Social Impact

Icons Mural in Jackson, MS that includes colorful depictions of the city's notable citizens

11/20/2025

Six Takeaways from the Thrive Summit: Evolving from Promotion to Purpose

Read More

Organizational Resilience & Growth

Business Operations Summit 2025 attendees

11/20/2025

Operations, Outages & Aha Moments: 2025 Business Operations Summit Recap

Read More

Destination Development

Tourism Saskatchewan

11/17/2025

Rooted in Tradition, Empowering Voices: Exploring the Destinations Pioneering the Future of Indigenous Tourism

Read More

Success Measurements

11/14/2025

3 Things Every Destination Should Be Doing to Succeed in AI Search

Read More

Success Measurements

man with suitcase at the airport

11/07/2025

Insider Tips for Curating an Unforgettable FAM Experience

Read More

Technology & Digital Marketing

lights blinking on a screen

10/30/2025

How Destination Organizations Are Using AI & Measuring Its Impact

Read More