Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

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Success Measurements

Utah landscape

May 25

Where Travel Leads, America Thrives: Fueling Local Economies and Strengthening Communities

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Destination Stewardship

panelists on stage at CEO Summit

Apr 25

What Destination Leaders Are Doing Differently: Strategies for a Shifting Landscape

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Success Measurements

camera crew filming at night

Apr 25

Lights, Camera, Community: How Champaign-Urbana Built a Film-Friendly Destination

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Success Measurements

panelists on stage at CEO Summit

Apr 25

CEO Insights for Impact and Resilience

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Business Events

megaphone

Apr 25

Destinations Need to Pay Attention to These Meetings Trends

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Community Engagement

two women holding coconuts

Apr 25

Empowering Community-Based Tourism for Emerging and Established Destinations

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Event Impact Calculator (EIC)

sign outside stadium that reads "Welcome to TAY-ronto"

Apr 25

Swifties, Are You Ready for It? Unpacking the Economic Impact of Taylor Swift's Eras Tour in Toronto

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Community Engagement

animated image of a person holding a surfboard

Apr 25

Want bigger results from your campaign? Think smaller.

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Organizational Resilience & Growth

writing on a chalkboard. Words include trust, sincerity, integrity and reliability

Apr 25

Hot-Button Issues: A Guide for Destination Marketers

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Community Engagement

Canadian flag

Apr 25

From Coast to Coast, Tourism Powers Canada

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Community Engagement

marketing and communications summit panelists on stage

Mar 25

Conversations With Communities: Vital Insights from the Destinations International Marketing & Communications Summit

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Business Events

event attendees

Mar 25

Celebrating Global Meetings Industry Day: An Interview with the DI Meetings & Events Team

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