Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

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Social Impact

Chicago pride parade

04/23/2025

Choose Chicago and the Choose Chicago Foundation: Advancing Impact through Data-Driven Strategies

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Social Impact

2 workers at the Experience Champaign Urbana booth

04/23/2025

Experience Champaign-Urbana: Advancing Board Governance to Reflect and Serve the Community

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Social Impact

two people overlooking the view of a mountain

04/23/2025

Visit Colorado Springs: Creating Accessible Travel Experiences Throughout the Community

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Social Impact

Henry Marsh Mural

04/23/2025

Great Lakes Bay Regional CVB: Honoring Legacy and Uniting Community

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Social Impact

Destination Madison team in front of capital building

04/23/2025

Destination Madison: Building Welcoming and Belonging Through DEAI-Focused Internal Transformation

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Success Measurements

panelists on stage at CEO Summit

04/21/2025

CEO Insights for Impact and Resilience

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Event Impact Calculator (EIC)

sign outside stadium that reads "Welcome to TAY-ronto"

04/17/2025

Swifties, Are You Ready for It? Unpacking the Economic Impact of Taylor Swift's Eras Tour in Toronto

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Community Engagement

two women holding coconuts

04/17/2025

Empowering Community-Based Tourism for Emerging and Established Destinations

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Business Events

megaphone

04/17/2025

Destinations Need to Pay Attention to These Meetings Trends

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Community Engagement

animated image of a person holding a surfboard

04/10/2025

Want bigger results from your campaign? Think smaller.

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Community Engagement

Canadian flag

04/09/2025

From Coast to Coast, Tourism Powers Canada

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Organizational Resilience & Growth

writing on a chalkboard. Words include trust, sincerity, integrity and reliability

04/09/2025

Hot-Button Issues: A Guide for Destination Marketers

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