Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

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Event Impact Calculator (EIC)

sign outside stadium that reads "Welcome to TAY-ronto"

04/17/2025

Swifties, Are You Ready for It? Unpacking the Economic Impact of Taylor Swift's Eras Tour in Toronto

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Community Engagement

two women holding coconuts

04/17/2025

Empowering Community-Based Tourism for Emerging and Established Destinations

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Business Events

megaphone

04/17/2025

Destinations Need to Pay Attention to These Meetings Trends

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Community Engagement

animated image of a person holding a surfboard

04/10/2025

Want bigger results from your campaign? Think smaller.

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Community Engagement

Canadian flag

04/09/2025

From Coast to Coast, Tourism Powers Canada

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Organizational Resilience & Growth

writing on a chalkboard. Words include trust, sincerity, integrity and reliability

04/09/2025

Hot-Button Issues: A Guide for Destination Marketers

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Business Events

event attendees

03/24/2025

Celebrating Global Meetings Industry Day: An Interview with the DI Meetings & Events Team

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Community Engagement

marketing and communications summit panelists on stage

03/24/2025

Conversations With Communities: Vital Insights from the Destinations International Marketing & Communications Summit

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Success Measurements

London skyline

03/21/2025

English Tourism Week: An Annual Celebration of England’s Outstanding Tourism Industry

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Destination Stewardship

family visiting colorado

03/12/2025

Shaping the Future of Colorado Tourism: A Visionary 10-Year Stewardship Plan & Guide for Destination Organizations

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Destination Stewardship

We love LA sign

03/11/2025

Tourism is Indispensable – A Story of Resilience

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Workforce Development

coworkers chatting

03/10/2025

Trending: The Latest Research on Culture and Workplace Engagement

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