Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

Search

Community Engagement

Frederick MD

07/23/2025

Behind the Scenes: What We Learned Shadowing Destination Teams

Read More

Organizational Resilience & Growth

digital screen hanging on the wall in an airport

07/22/2025

Unlocking the Power of Data Storytelling, Using New Channels for Success

Read More

Success Measurements

07/22/2025

Why Travel Marketers Must Measure Efficiency, Not Just Conversions

Read More

Technology & Digital Marketing

phone taking photo of a view while social media icons pop up

07/17/2025

5 Strategies for Maximizing Influencer Relations on a Budget

Read More

Destination Stewardship

mountain bikers in the hills of Colorado

07/16/2025

Shaping the Future of Colorado Tourism: A Visionary 10-Year Stewardship Plan & Guide for Destination Organizations (Part 2)

Read More

Products & Tools

Don Welsh on stage at Annual Convention

07/16/2025

ICYMI: 6 Game-Changing Resources Unveiled at 2025 Annual Convention

Read More

Destination Stewardship

man and woman having a conversation at work

07/16/2025

Future of Workforce: 5 Takeaways from our Listening Sessions

Read More

Technology & Digital Marketing

Donald Lilley presenting on stage at BizOps Summit

07/07/2025

Biz Ops: The Year Operations Stepped into the Spotlight

Read More

group of attendees at 2024 annual convention

07/01/2025

6 Things To Know Before You Go: A Marketer’s Guide to Getting the Most from Annual Convention

Read More

Community Engagement

shelves full of brightly colored books

06/20/2025

DI's Summer Book List: 13 Picks to Beat Burnout

Read More

Technology & Digital Marketing

06/06/2025

4 Ways AI Can Streamline Your DMO’s Workload

Read More

Destination Development

woman kayaking on the river

05/29/2025

Opening Doors in Lansing: Inside Their Journey to Accessible Travel for All

Read More