Upcoming CDME Courses

The CDME program prepares senior executives, who want to advance their careers to blend theory with experience and application of knowledge to help industry leaders thrive in a constantly changing environment. The program focus is on vision, leadership, productivity and implementing business strategies.

PLEASE NOTE: Courses and instructors are subject to change. To receive CDME credit for a course, you MUST be in attendance for 100 percent of the scheduled course time. If you cannot attend for the full day for any reason, you will need to reschedule and take the course at a future date. Please contact [email protected] if any conflicts arise.

Core Courses

Each core course is two days in length from 9:00 AM - 5:00 PM each day.​
Member rate: US$1,475 / Non-member: US$2,215

Elective Courses

Each elective course is 1.5 days in length from 9:00 AM - 5:00 PM and 9:00 AM - 12:00 PM.​
Member rate: US$995 / Non-member: US$1,395

Safety Information

We have developed comprehensive guidelines to ensure the safety of all attendees to our 2022 events. We are continually monitoring the evolving situation; event details and safety guidance are subject to change at any time.

2022 CDME Courses

Note: The Spring CDME courses in Calgary have been cancelled. 
We hope you can join us for our other upcoming CDME courses in July in Toronto or in October in Bloomington, Minnesota later this year.

CDME Summer Courses

July 16-19, 2022
Toronto, ON, Canada
Held in conjunction with the 2022 Annual Convention

Concurrent Core Courses
July 16-17, 2022

  • Destination Marketing and Sales
    Instructors: Cody Chomiak, CDME, Vice President of Marketing, Travel Manitoba
    Tom Loftus, CDME, Vice President of Marketing, Richmond Region Tourism

  • Destination Leadership 
    Instructors: Craig Davis, CDME, President and CEO, Visit Dallas
    Kathleen Frankford, CDME, Executive Director, Texas Association of Convention and Visitors Bureaus

Concurrent Elective Courses
July 18-19, 2022

  • Destination Economic Development
    Instructors: Brett Oetting, CDME, President and CEO, Visit Corpus Christi
    Katherine Saunders, SVP, Development Counsellors International

  • Human Resources and Culture Transformation
    Instructors: Jennifer Johnson, CDME, Vice President of Operations, Monterey County Convention & Visitors Bureau
    Linda John, CDME, Vice President of Destination & Travel Practice, Fired Up! Culture


Fall CDME Courses

October 23-26, 2022
Bloomington, MN

Concurrent Core Courses
October 23-24, 2022

  • Strategic Issues in Destination Management
    Instructors: Gary Sherwin, CDME, President & CEO, Visit Newport Beach Inc.
    Maura Allen Gast, CDME, Executive Director, Irving Convention & Visitors Bureau
  • Destination Advocacy and Community Relations
    Instructors: Deb Archer, CDME, Executive Consultant, MMGY NEXTFactor Enterprises Inc
    John Groh, CDME, President/CEO, Rockford Area Convention & Visitors Bureau

Concurrent Elective Courses
October 25-26, 2022

  • Destination Positioning and Branding
    Instructors: Gary Sherwin, CDME, President & CEO, Visit Newport Beach Inc.
    Kelly Miller, CDME, President & CEO, Visit Huntington Beach
  • Destination Organization Financial Management
    Instructors: Mike Zumbaugh, CDME, Chief Financial Officer, Visit Estes Park
    Chris Kipper, CDME, Chief Financial Officer, Visit Louisville

Registration will open in early August!

Why Do I Attend CDME?

Karina Anthony headshot
"Taking on the responsibility of attending CDME courses certainly sets you apart from the rest. The skills and strategies taught as well as relationships made are invaluable. This is certainly an important step for anyone looking to advance into an executive role."
Karina Anthony
Marketing Director
Meet AC


For assistance or more information, please contact:

Rori Ferensic headshot
Rori Ferensic
Senior Vice President of Education
[email protected]
Taylor Ruoff headshot
Taylor Ruoff
Education & Certification Manager
[email protected]