Destination organizations plan, create and manage tourism activity in a way that enhances visitor experiences, contributes to the local economy and ensures long-term sustainability. 

Examples of Community Alignment & Engagement

Experience Development, Product Development, Small Business Development, Neighborhood Development, Placemaking, Wayfinding and Navigability, Transportation and Air Access, Infrastructure Development, In-destination Accessibility, Partnerships Across Economic Sectors, Workforce Diversification, Attraction, and Retention, Integration of Resident Interests and Values