Resident Sentiment Study

Longwoods International’s Resident Sentiment research looks at public perceptions from all sides, including the positives and negatives of economic development, environmental impacts, over-tourism, quality of life and other areas. This type of research provides destinations with a unique opportunity to create a well-informed engagement strategy with local residents on the subject of tourism in their communities. By understanding where public opinion lies from both positive and negative perspectives, destinations can work more effectively with local partners to increase support for tourism development efforts.