Digital and Mobile Marketing Toolkit

Understand how destination organizations took to the digital and mobile space in 2013 to inspire more people to travel, experience, and spend in destinations throughout the world. 

The 2013 Digital and Mobile Marketing Toolkit offers a comprehensive analysis of digital, social and mobile marketing trends and consumer behavior shifts affecting the travel and tourism industry.

The toolkit covers the most widely used technologies and emerging technology trends, including dynamic case studies from ten destination organizations; best practices enable marketing professionals at all levels to successfully implement mobile and digital marketing strategies for their destination.

Download the full report. (PDF)