Clarity of Place is a woman-minority owned advisory services firm that demonstrates destination relevancy in the context of the entire community using proof points the community relates to and understands. Clarity of Place understands what it takes for destination organizations to be effective in marketing externally and what assets and attractions are needed to create an enjoyable stay. Clarity of Place also knows that a destination organization’s success means working with others to accomplish the community’s broader, shared goals.
What should a job description focused on the community shared value strategy look like? Read our blog, Imagining a Community Shared Value Job Description.