EDI Summit 2023 Digital Program Book

What does an accessible destination look like? People with disabilities and their companions face numerous difficulties when planning a trip, which can generate friction and less than stellar travel experiences for all. How can (and how should) destinations and hospitality providers speak to the more than 500 million travelers yearly who are ready to travel, but don’t have the resources they need to understand how a destination can be accessible to them? This session will provide the latest stats on, and needs for, travelers with disabilities, and help you, as a destination organization, understand what needs to be done to be a resource for travelers with accessibility needs.

Image

Yoel Waisberg

Founding Team & Head of Business Development

Wheel the World

 

 

 

 

In an ever-evolving global landscape, the significance of social inclusion cannot be overstated. This enlightening session delves deep into the results of DI's social inclusion research studies, as well as the results of other important EDI studies, unraveling crucial insights that foster a more equitable and inclusive society. Our distinguished panelists will shed light on the latest methodologies, data-driven approaches, and innovative frameworks utilized in EDI research to uncover issues, trends and solutions. Attendees will gain a comprehensive understanding of how research informs actionable strategies, policies, and initiatives that drive real-world change.

Image

Sophia Hyder Hock

Chief Diversity Officer

Destinations International

Image

Daniel Wallace

VP, DEI & Corporate Communications

MMGY Global

Image

Derek Price

Director, Business Development

Expedia Group Media Solutions

 

 

What do we do with all this data?
How do you collect data in your community?
How can you drive tangible progress and transformation in your community to create a more inclusive environment?

Let’s dive into strategic campaigns created to highlight Equity, Diversity, and Inclusion (EDI) in destination marketing. We’ll share a collection of recent campaigns run by Simpleview clients that showcase how forward-thinking DMOs have successfully integrated EDI principles into their marketing strategies.

Image

Cara Frank

Chief of Staff

Simpleview

Image

Hilina Ajakaiye

Executive Vice President

Meet Boston

Image

Danielle Fitz-Hugh

Vice President of Community Relations

Richmond Region Tourism

 

 

Words matter and they need to be chosen carefully to carry an emotional connection to people’s values and the values of our global community. This session marks the inaugural release of words we have found that are used to ensure equity, diversity and inclusion through a welcoming lens.

Image

Andreas Weissenborn

Vice President of Research & Advocacy

Destinations International

Image

Sonya Bradley

Chief of Diversity, Equity and Inclusion

Visit Sacramento

 

 

 

In today's rapidly evolving world, the Millennials and Gen Z are at the forefront of pushing for meaningful change. This dynamic session will delve into the critical intersection of EDI legislation and its economic implications. Join us to explore how these two powerful forces can be harnessed to create a more inclusive, welcoming and belonging society.

In an era where technology has connected us more than ever before, there is a growing need to rekindle the human element in the pursuit of EDI. In this fireside chat, we will delve into the heart of what it means to truly re-humanize EDI efforts, emphasizing authentic connections as the cornerstone of progress. Join us as we explore the multifaceted dimensions of re-humanizing EDI and its transformative impact on our workplaces and our communities. Through thought-provoking discussion and real-world examples, this session will help you uncover the power of empathy in fostering genuine understanding and compassion among diverse individuals. 

Image

Sophia Hyder Hock

Chief Diversity Officer

Destinations International

Image

Najauna White

Vice President, Equity, Diversity and Inclusion

Miles Partnership

 

 

 

In its ongoing series of research with MMGY Global on underserved travelers, Tripadvisor learned that many visitors miss out on the most important aspect of the destination experience: the hospitable welcome. After unrest in 2017, Charlottesville, VA made it a key priority to be a welcoming destination for visitors and community members. Through a multi-pronged approach, the destination has worked across its community to ensure Tourism for All with measuring success representing a key objective at the outset. This session will focus on the first report leveraging Tripadvisor traveler sentiments and it's new Welcoming Index to measure visitor experience.

Engaging with Indigenous groups requires a deep understanding of their unique cultural, social, and historical contexts. This session will provide practical insights and strategies to establish respectful and mutually beneficial collaborations. Participants will also gain valuable communication techniques to bridge cultural gaps, foster trust, and ensure meaningful engagement when working with Indigenous tribes.

In the evolving landscape of community development, destination organizations stand as more than optional entities; they are the essential heartbeat of a community's growth and vibrancy. This thought-provoking session delves into the compelling argument that destination organizations, along with their dedicated employees, are absolutely necessary and profoundly important. Hear why destination organizations are indispensable in shaping a community's image, boosting economic growth, preserving cultural heritage, and fostering sustainable tourism, and understand how the people behind these organizations drive innovation, collaboration, and engagement, serving as the backbone of effective destination promotion.

Image

Jack Johnson

Chief Advocacy Officer

Destinations International

 

 

 

 

Destination promotion transcends the realm of traditional economic development. It is a catalyst that sparks community vitality, weaving together the social, environmental, and economic fabrics of a region. Be among the first to explore the initial findings of a landmark study, shedding light on how destination promotion serves as a multidimensional force for community building. This session kicks off with a presentation on some of the preliminary results of the study, which is aimed at elected officials, policy makers and key industry stakeholders, and is followed by a thought-provoking panel discussion of destination leaders featured in the report. Together they will review the study's findings, providing insights into the broader implications of destination promotion.

Join us for the Destinations International's Fall Learning Week Welcome Reception at the William J. Clinton Presidential Library on October 10, 2023, from 5:30 p.m. to 7:30 p.m. Hosted by the Little Rock Convention & Visitors Bureau, this reception will take place at the special events venue Great Hall. With soaring 40-foot ceilings and stunning glass walls, the Great Hall offers guests an unparalleled and unforgettable panoramic view of downtown Little Rock. Enjoy cocktails, hors d'oeuvres, and delicious cuisine catered by the Clinton Center’s on-site restaurant, 42 Bar and Table. Shuttle service available from the Marriott Hotel. Don’t miss it! 

Join us for the Little Rock After Party at the First Security Amphitheater located at the River Market. Presented by the Little Rock CVB, we are thrilled to announce that the DI House Band, one of the hottest bands in the music scene, will be gracing our stage with their sensational tunes. Complimentary drinks will be provided. Don’t miss out on this evening of live music and good vibes. 

Join us for a thought-provoking discussion featuring local leaders who are actively working towards social inclusion and equity in their community. One of the esteemed panelists will be a member of the Little Rock Nine, offering a firsthand account of their experiences and insights. Learn about the progress made since those historic times and the ongoing efforts to create a more inclusive society.

Breakfast served 7:30 AM - 9:00 AM
Panel discussion 8:00 AM - 8:45 AM

Step back in time and explore the pivotal moments of the American civil rights movement with our immersive half-day learning experience at Little Rock Central High School and National Historic Site. Join us for a profound journey, walking the hallowed halls of Little Rock Central High School, an icon of the civil rights movement, explore history, engage with local leaders, and be part of a transformative journey that honors the legacy of the Little Rock Nine and their unwavering commitment to justice and equity. Expert guides will lead you through the historic building, sharing stories that bring to life the struggles and triumphs faced by the courageous students of the Little Rock Nine.