Convention Sales and Marketing Activities Study

Understand the convention sales and marketing practices of fellow destination organizations in 2013.

The 2013 Convention Sales and Marketing Activities Study focuses on the evolving strategies and efforts of 180 destination organizations and convention centers that collectively reported spending more than one-third of a billion dollars on sales, marketing and services in the meetings and conventions marketplace.

Understand practices of sales and marketing programs, broken out by destination market tiers, including online and digital activities; attendance marketing support and onsite convention services offered; revenues and expenses -- providing a unique and invaluable resource to guide meetings and conventions sales, marketing and services programs, budgeting and planning.

Download the report for free. (PDF)