Kerrie Yancey

As Digital Edge’s Director of Content Strategy, Kerrie Yancey, a certified Digital Marketing Professional, crafts smart, engaging content strategies that connect with destination organizations’ audiences while staying true to their brand voice. She blends market research, creative collaboration and sharp copywriting to shape compelling stories that resonate with meeting planners. With a knack for balancing data-driven insights and storytelling, she has been a driving force behind many successful B2B campaigns.