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Partner Speakers Bureau

Our industry partners offer a wide range of expertise that can help you advance your destination.


Jeff Fromm
Futurecast
Jeff Fromm
President, Futurecast, a division of Barkley

Jeff recently published "The Purpose Advantage" his fourth book (Marketing to Gen Z, Millennials with Kids, and Marketing to Millennials). Jeff holds an economics degree with an emphasis in marketing from The Wharton School at the University of Pennsylvania, and attended The London School of Economics. As a professional speaker, Jeff has keynoted more than 500 events all over the world, to audiences from board meetings to thousands. His talks focus on how youth culture impacts sales and profit growth across generations, from Gen Z to Baby Boomers. His message is both fun and functional.

Paul Ouimet
MMGY NextFactor
Paul Ouimet
President & CEO, MMGY NextFactor

Paul has successfully delivered strategic plans and tourism master plans for destination organizations, governments, non-profit organizations, hotels and airports around the world. He has completed organization reviews and developed start-up plans and business plans for new ventures. He has also facilitated over 300 planning retreats and led major several community consultation and engagement processes. During the past 4 years, Paul has led the team which developed and delivered DestinationNEXT, an important Destinations International initiative on the future of destinations.

Vail Ross
STR
Vail Ross
Senior Vice President, Global Business Development and Marketing, STR

Vail Ross is responsible for the overall coordination, functional management and leadership of the business development and marketing strategies for STR. She is often featured as a guest speaker at international, national, regional and state conferences. Vail is the past chair for the AH&LA Women In Lodging (WIL) Executive Council and the HSMAI Foundation Board of Directors. Currently an active member of the Destinations International Foundation Board of Directors, HSMAI Las Vegas Advisory Board, Greater Nashville Hospitality Association Board of Directors, and the Margaret Maddox YMCA of Nashville. She was the recipient of the 2013 American Hotel & Lodging Association John Whitaker Award.