Destination International Resource Library

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Event Impact Calculator (EIC)

aerial view of beach in Corpus Christi

09/09/2025

Maximizing Group Business in Corpus Christi: Incentives Driven by the EIC

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Event Impact Calculator (EIC)

sign outside stadium that reads "Welcome to TAY-ronto"

04/17/2025

Swifties, Are You Ready for It? Unpacking the Economic Impact of Taylor Swift's Eras Tour in Toronto

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Event Impact Calculator (EIC)

Vancouver British Colombia aerial view of city

01/15/2025

Attracting Large-Scale Global Events: How Vancouver Used the Event Impact Calculator to Secure the World's Premier Tech Conference

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Products & Tools

festival with a crowd of people facing a stage at night

08/01/2024

Showcasing the Impacts of Festivals on Sacramento’s Community

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Event Impact Calculator (EIC)

Empowering All: Leveraging the EIC for Stakeholder Engagement & Community Advocacy

04/22/2024

Empowering All: Leveraging the EIC for Stakeholder Engagement & Community Advocacy

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Content Development

Integrating Branded Content into Your DMO's Media Strategy

11/21/2023

Integrating Branded Content into Your DMO's Media Strategy

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Technology & Digital Marketing

Why DMOs Should be Harnessing Their Owned Media

05/08/2023

Why Destinations Should be Harnessing Their Owned Media

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Strategic Planning

lightbulb representing strategic issues and opportunities

02/13/2023

Eight Significant Issues and Strategic Opportunities Affecting Destination Organizations in 2023

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Event Impact Calculator (EIC)

Event Impact Calculator_4c.jpg

02/06/2023

The Event Impact Calculator (EIC) in 2022

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