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24 Destinations Receive DMAP Designation at Destinations International’s Annual Convention
WASHINGTON, D.C. (JULY 19, 2022) – Destinations International announced that 24 destination organizations received a Destination Marketing Accreditation Program (DMAP) designation in recognition of their destination organization’s commitment to industry excellence and meeting the industry standard for performance and accountability of destination marketing organizations around the world. The announcement was made at Destinations International’s Annual Convention in Toronto, Canada.
The accreditation program requires a destination organization to successfully comply with a multitude of mandatory and voluntary standards that span a variety of performance areas to gain this momentous achievement. The standards cover nearly all aspects related to the management and marketing of destination organizations including governance, finance, human resources, sales, communications, destination development and research.
Several organizations achieved accreditation with distinction, an honor reserved for those destination organizations that go beyond meeting the required standards of accreditation to truly showcase the breadth of their operation and their commitment to advancing the destination they serve.
“We are pleased to have these organizations join our distinguished group of DMAP destination organizations,” said Don Welsh, president and CEO of Destinations International. “The industry distinction defines quality and performance standards for destination organizations, and I look forward to welcoming them to the DMAP community. Thank you to the DMAP Board of Directors for their commitment to our industry and this important program.”
“Never before has destination organization relevance been so critical to the economy of the destinations that Destinations International members represent,” said Karen Fisher, MBA, CDME, chief financial officer of VisitPITTSBURGH and chair of the DMAP Board of Directors. “Destination organizations are the destination’s brand owners and participation in DMAP demonstrates a destination organization’s commitment to operating within a set of strict standards that sends a strong message to stakeholders that the organization entrusted with the destination brand has the infrastructure and expertise to positively impact the visitor economy for the benefit visitors and residents alike.”
The following accreditations and re-accreditations were announced at Destinations International’s Annual Convention:
New Accreditations:
- Discover Long Island
- Houma Area Convention & Visitors Bureau
- Little Rock Convention & Visitors Bureau
- Visit Bastrop*
4-Year Renewals:
- Amelia Island Convention & Visitors Bureau
- Butler County Tourism & Convention Bureau
- Cobb Travel & Tourism
- Coastal Mississippi
- Destination Augusta
- Discover Green Bay
- Discover the Palm Beaches
- Greater Lansing Convention & Visitors Bureau
- Hilton Head Island-Bluffton Chamber of Commerce and Visitor & Convention Bureau
- Lafayette Convention & Visitors Commission
- Louisville Tourism
- Naples, Marco Island, Everglades Convention & Visitors Bureau
- Springfield Missouri Convention & Visitors Bureau
- St. Augustine, Ponte Vedra & The Beaches Visitors & Convention Bureau
- Visit Spokane
8-Year Reaccreditations:
- Cabarrus County Convention & Visitors Bureau*
- Meet Chicago Northwest
- Reno-Sparks Convention & Visitors Authority
- Visit Baltimore
- Visit Huntington Beach*
*Designates DMAP With Distinction
For more information about DMAP, visit www.destinationsinternational.org.
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About Destinations International:
Destinations International is the world’s largest resource for official destination organizations, convention and visitors bureaus (CVBs) and tourism boards.