Advocacy Library

Browse the full collection of advocacy resources including research, case studies, and links.

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Industry Solutions

Canadian flag

Sep 24

TIAC's Budget 2025 Recommendations: Charting Canada's Tourism Growth

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Community Engagement

Speaker at visitor services summit

Sep 24

5 Emerging Trends in the World of Visitor Services

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Industry Solutions

group of friends gathered around a table at sunset

Aug 24

New Insights: The Role of Identity in Destination Decisions

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Industry Solutions

Welcome to Nebraska sign

Aug 24

The Role of Authenticity in Destination Branding

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Industry Solutions

Visit Denver presentation

Aug 24

Controlling AI in Destination Marketing: The Human-Centric Approach

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Industry Solutions

Victoria visitor center

Aug 24

How We Shifted Things in the Visitor Centre in Victoria

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Organizational Resilience & Growth

Jane Cunningham speaking at IMEX

Aug 24

Intentional Action: Impact from IMEX

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Workforce Development

room of attendees at Annual Convention listening to the speaker

Aug 24

A Perfect Collab: DMOs x Higher Education

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Products & Tools

festival with a crowd of people facing a stage at night

Aug 24

Showcasing the Impacts of Festivals on Sacramento’s Community

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Social Impact

influencer in front of colorful wall

Aug 24

Boost Your Brand with Influencer Marketing

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Success Measurements

Boy lying in hotel bed surrounded by pizza and snacks

Jul 24

Greenville’s Iconic Home Alone Experience Closes the Occupancy Gap

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Social Impact

people walking down different "career paths"

Jul 24

Cultivating Our Future: Student Shadow Program Fuels Industry Interest

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