Milton Segarra headshot
Milton Segarra, CDME
CEO
Coastal Mississippi

Milton Segarra, CDME is CEO of Coastal Mississippi, the official regional tourism entity representing Mississippi's three coastal counties. With over 30 years in tourism, corporate America and government experience, Segarra is charged with leading the regional tourism organization, promoting South Mississippi as a tourism and convention destination worldwide.

In addition to directing the efforts of the Coastal Mississippi team and implementing policies set by the organization's Board of Commissioners, Segarra works to maintain strong relationships with stakeholders, elected officials, and the 12 Coastal communities. He served on the Destinations International Board of Directors for three years and is now a trustee on the Destinations International Foundation Board of Trustees, which directs the affairs of the Foundation and determines policies. He is also a Director-at-Large on the United States Travel Association Board of Directors and the Mississippi Tourism Association. Segarra is a Certified Destination Management Executive, CDME.

Prior to his appointment as CEO of Coastal Mississippi, formerly known as Visit Mississippi Gulf Coast, Segarra was President and CEO of Meet Puerto Rico, the non-profit organization that markets Puerto Rico as a premier meeting and convention destination.  Segarra's time spent working for governmental organizations also includes the position of Executive Director of The Puerto Rico Tourism Company, as well as Secretary of Commerce and Economic Development. He also has extensive experience in sales, marketing, and revenue management during his tenure as Director or Vice President at Hyatt Hotels & Resorts, Sands Hotels & Casinos, and Hilton Hotels and Resorts.

An accomplished industry leader with extensive experience in the public and private sector, Segarra's understanding of the tourism, meetings and conventions market, coupled with his advocacy approach, industry relationships and business acumen, contribute to his reputation and proven track record as a forward-thinking leader.