Destinations International Announces Partnership with National Association of Sports Commissions (NASC)


Media Contact:
Caitlyn Blizzard
[email protected]

Anaheim, Calif. (July 11, 2018) – Destinations International Chair Tammy Blount-Canavan, FCDME and President and CEO of the Monterey County Convention and Visitors Bureau and President and CEO Don Welsh today announced a partnership with the National Association of Sports Commissions (NASC).

Destinations International will partner with NASC to provide their members the opportunity to subscribe to Destinations International’s Event Impact Calculator (EIC) Sports Module in communities where the destination organization does not already hold the Sports Module of the EIC.

“Destinations International strives to provide members with the tools they need,” said Blount-Canavan. “This partnership will deliver consistent reporting in the industry and provide destination organizations and sports commissions the ability to work closer together and provide complete and accurate data.”

“Sports events are significant economic contributors in every city around the world,” said Welsh. “They are economic drivers for their communities and they provide significant media value and exposure for those communities. Therefore, Destinations International is thrilled to be partnering with NASC to further expand the usage and adoption of these industry standards. We are honored to be working with Al Kidd and his team at NASC on this exciting initiative.”

“On behalf of our NASC membership, we look forward to our new strategic partnership with Destinations International to consistently quantify and report the economic impact details of our $11.4 billion sport tourism industry,” said Al Kidd, President and CEO of the NASC. “The Destinations International’s Event Impact Calculator (EIC) Sports Module has long been an industry standard and we will continue to add elements to the product offerings.”

For more information about the EIC, visit

About Destinations International:
Destinations International (formerly Destination Marketing Association International) is the world’s largest resource for official destination organizations, convention and visitors bureaus (CVBs) and tourism boards. Destinations International is about serving destination marketing professionals first and foremost. Together with more than 5,000 members and partners from nearly 600 destinations in approximately 15 countries, Destinations International represents a powerful forward-thinking, collaborative association; exchanging bold ideas, connecting innovative people and elevating tourism to its highest potential. For more information, visit

About the National Association of Sports Commissions:

As the only trade association for the sport tourism industry, the National Association of Sports Commissions (NASC) is the most trusted resource for sports commissions, destination marketing organizations (DMOs), and sports event owners. The NASC is committed to the success of more than 700 member organizations and 2,000 sports event professionals. Our promise is to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - sports destinations, sports event owners, and suppliers to the industry - and to protect the integrity of the sport event industry.  For more information, visit