Library
Our library serves as a repository for past and current materials, reports and articles on the destination marketing and manangement industry. Search the library by date, document type or topic.
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Overview The 2017 Benchmarking research, sponsored by American Express, looks at the relative significance of the Travel and Tourism sector in comparison to eight other...
June 2017
The Organizational & Financial Profile Study allows Destinations International members to view and analyze destination organization structures, practices, trends and developments in key areas of...
May 2017
World Travel & Tourism Advocacy WTTC works to raise awareness of Travel & Tourism as one of the world’s largest sectors, supporting 284 million jobs...
May 2017
Overview Despite the ever-increasing and unpredictable shocks from terrorist attacks and political instability, to health pandemics and natural disasters, Travel & Tourism continued to show...
March 2017
Overview For over 25 years, the World Travel & Tourism Council (WTTC) has been quantifying the economic and employment impact of Travel & Tourism. Travel...
March 2017
The U.S. Travel Association’s Power of Travel Promotion Report comprises several case studies from destinations across the United States that have experienced the benefits of...
January 2017
The Compensation and Benefits Study allows Destinations International members to view and analyze compensation and benefits practices by destination organizations by size, geography, department and...
September 2016
Overview In today’s highly competitive global marketplace, travel destinations require investment in their brands to remain relevant. Without effective promotion, states and cities cede these...
August 2016
The empowerMINT initiative positions destination sales professionals as the consultative experts who are the best first point of contact to help planners find the right...
January 2016
In 2014, destination marketing organizations (DMO) in the United States collectively influenced a record high of 41.5 million room nights booked for future years, growing...
July 2015
Targeting the Right Stakeholders Destinations and their marketing organizations put significant effort into getting visitors to come, but the other side of the equation is...
July 2015