Library

Our library serves as a repository for past and current materials, reports and articles on the destination marketing and manangement industry. Search the library by date, document type or topic.

Showing 1 - 11 of 11 results
E.g., November-2020

Despite the collective efforts of destination organizations, every year, a growing number continue to be under government and media attack. These attacks are getting worse...
November 2019

Destination's PRIDE is a multidimensional evaluation of a destination organization's performance. Designed to capture how the organization drives improvements in different areas of the community:...
August 2017

What is a destination organization? A destination organization is responsible for promoting a community as an attractive travel destination and enhancing its public image as...
June 2017

Overview Despite the ever-increasing and unpredictable shocks from terrorist attacks and political instability, to health pandemics and natural disasters, Travel & Tourism continued to show...
March 2017

Download the report for global, regional, and country perspectives for Travel and Tourism issues. For over 25 years, the World Travel & Tourism Council (WTTC)...
March 2017

Overview In today’s highly competitive global marketplace, travel destinations require investment in their brands to remain relevant. Without effective promotion, states and cities cede these...
August 2016