Destination Industry Advocacy Research & Reports
Explore findings from important research and reports published by our partners and collaborators to stay informed on the destination landscape and its trends.
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Destinations International is proud to partner with Longwoods International to release this White Paper with data from the 2020 Travel USA® report. Destinations International and...
May 2021
We are in what we call the Great Interruption. A pandemic, civil unrest, widespread unemployment, a recession, natural disasters – all made worse by the...
October 2020
The Advocacy Committee is committed to providing Destinations International members with the resources they need to be successful in their local advocacy efforts. The Committee...
December 2018
The DestinationNEXT Futures Study identifies the trends and opportunities that will shape the future of our industry and takes place every other year. The 2021...
June 2017
Understand current organization funding, spending, trends, and performances of fellow destination organizations. The Destination Organization Performance Reporting platform ( formerly the Organization &...
May 2017
World Travel & Tourism Advocacy WTTC works to raise awareness of Travel & Tourism as one of the world’s largest sectors, supporting 284 million jobs...
May 2017
The Compensation and Benefits Reporting Platform is an online tool that allows destination organizations to input their current salary and benefits structure and compare their...
September 2016
The dividends of destination promotion extend far beyond the benefits accruing to visitor-related industries and their suppliers. In addition to attracting visitors, destination marketing drives...
November 2014
The Convention Sales & Marketing Activities Study is the most comprehensive study on destination meetings and convention sales, marketing and services practices. This research provides...
October 2013
The 2013 Canadian DMO Marketing Activities Study focuses on marketing budgets, strategies and initiatives. The goal of this study is to provide Canadian DMOs with...
January 2013
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