Advocacy Case Studies
Learn from real-life examples of various destination organizations' advocacy efforts through Destinations International case studies.
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Targeting the Right Stakeholders Destinations and their marketing organizations put significant effort into getting visitors to come, but the other side of the equation is...
July 2015
Contributing to Sustainable Economic Prosperity As one of the fastest growing cities in the U.S., Frisco, Texas positions itself as the Lone Star State’s Rising...
July 2015
A Mission for Economic Development The basis of Travel Portland’s existence as an organization boils down to a single mission: to strengthen the regional economy...
July 2015
Representing All Partners As a non-membership destination organization, the Cabarrus County Convention & Visitors Bureau is committed to being a resource for all hospitality and...
May 2014
Regionalizing the Bay 2009 marked an important summer for the Great Lakes Bay region of Michigan, as three of the area’s DMOs in Bay, Midlands,...
May 2014
Pioneering the Tourism Marketing District Tourism Marketing Districts (TMD), which are also known as Tourism Improvement Districts or Tourism Business Improvement Districts, are considered quite...
May 2014
Answering to One’s Existence Visit Eau Claire has maintained as a strategic goal, informing and educating the community and elected leaders on the importance of...
May 2014